Higher Education
As higher education has evolved, particularly in the last 20 years due to significant technological advancements, research and data analysis from the Millar Institute helps inform higher education institutions and policymakers with valuable information on how to align with emerging trends and expectations in an increasingly competitive market.

The higher education sector is rapidly evolving within an ecosystem where institutions must differentiate themselves amid rising competition from traditional and non-traditional providers.
The Millar Institute leverages in-depth research, policy analysis, workforce trends, and data insights to help higher education institutions remain impactful and competitive. At the core of our mission is a passion to educate and raise awareness about the current landscape, helping organizations learn how to remain relevant and competitive by leveraging their unique strengths in a respectful and intentional manner. While change is inevitable, we believe meaningful and sustainable change occurs when it is approached with respect and consideration for institutional values.
Our approach includes assessment and analysis to identify areas of opportunities for innovative strategies to assist and guide institutions in navigating the competitive environment while maintaining their core mission and strengths.
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The Millar Institute focuses on higher education research as it relates to trends, policy, and perceptions of value. Additional research and analysis includes public administration, institutional theory as a framework for higher education, and nonprofit management.
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Millar, Heather E. and Harper-Anderson, Elsie (2024). The Impact of COVID-19 on Perceptions of Traditional versus Online Degrees: Implications for Hiring Decisions and Higher Education. Innovative Higher Education. (Under review, 2025)
Millar, Heather E. (2025). Higher Education: A Wicked Problem. (In process.)
Courses:
Teaching, Learning, Technology and the Future of Higher Education, VCU Graduate School
Nonprofit Law, Governance and Ethics, VCU Wilder School of Government and Public Affairs
Principles of Nonprofit Organizations, Randolph-Macon College
Fund Development for Nonprofit Sector, VCU Wilder School of Government and Public AffairsLectures and presentations
Presenter, Virginia Community Healthcare Association, “The Value of Microcredentials to Improve Employee Retention”
Lecturer, PhD program, Seminar in Public Policy, “Governmental decision making”
Lecturer, PhD program, Seminar in Public Policy, “Congress as an official actor”
Keynote speaker, Minnesota North College, “Innovation and Inspiration: Reimagining student experiences with LEGO® SERIOUS PLAY®” -
Sample projects may include institution-specific analysis, assessment and strategies on how to compete in an increasingly competitive market, custom research reports and data analysis, lectures and presentations.